What Does Cross-Post (X-Post) Mean?
The practice of cross-posting involves posting a single message or piece of content to multiple destinations. This can be to different threads or subsections of a common platform, or two different platforms. Cross-posting brings a single message to a wider audience by diversifying where that message is placed.
Techopedia Explains Cross-Post (X-Post)
Some technologies allow for cross-platform cross-posting. For example, an app might allow users to pose a message simultaneously on a proprietary site, and also on Facebook, Twitter or Craigslist. It is relatively easy to set up software with APIs that allow for cross-posting.